Thursday, March 20, 2025

Shoppers Stop 2.0: A New Era of Luxury Shopping Unveiled at Inorbit Mall, Malad

Mumbai: Shoppers Stop, India’s leading premier retailer of fashion and beauty brands is set to redefine luxury shopping experience. With a grand relaunch of its flagship store at Inorbit Mall, Malad, the reimagined experience brings together an unparalleled assortment of premium beauty and fashion brands, personalized services, and offering an elevated, immersive retail feat.

Shoppers Stop’s vision for the future includes offering an indulgent, elevated shopping journey of premiumization. With over 500+ premium brands spanning luxury beauty, fashion, and lifestyle all under one roof, customers will be privy to unparalleled exclusiveness. Shoppers Stop also promises elite experiences and fashion-driven engagement via new in-store offerings to celebrate this journey with their customers.

Speaking on the launch, Kavindra Mishra, Customer Care Associate & MD & CEO, Shoppers Stop, said,

“Shoppers Stop 2.0 is redefining premium retail with an immersive shopping experience at Inorbit Mall, Malad. Our reimagined store features AI-assisted shopping for seamless discovery, a grand and exclusive Personal Shopper Lounge offering unmatched comfort and personalized styling, and a curated selection of global brands like Armani, Prada, Valentino, NARS, True Religion, Tommy Hilfiger, Calvin Klein, and Guess. With engaging spaces like a dedicated kids’ play area and a vibrant gaming arcade, we are setting the tone for a new retail experience—not just for Shoppers Stop, but for Indian retail as a whole.”

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To mark this milestone of relaunching their flagship store, Shoppers Stop organized the ultimate celebration with the Beauty Carnival from February 27th to March 1st, featuring exciting activations, interactive brand experiences, and the Spring 2025 Fashion Walk curated by Marc Robinson and celebrity stylists- Edward Lalrempuia and Sheefa Gilani on the 27th of February. The event was a true testament to Shoppers Stop’s commitment to curating ‘That Wonderful Experience’ for its customers.

Speaking about the launch, Mr. Biju Kassim, Customer Care Associate and CEO, Beauty at Shoppers Stop said “The relaunch of our Shoppers Stop store at Inorbit Mall, Malad, marks a significant milestone in our commitment to redefining beauty retail. Our dedicated beauty space now features an exclusive curation of top global brands, including YSL Beauty, Armani Beauty, Valentino Beauty, NARS, Benefit Cosmetics, Gucci, Burberry, DG, Estée Lauder, MAC, Clinique, Clarins, and Shiseido—offering customers an elevated and immersive shopping experience. To celebrate this transformation, we hosted a vibrant Beauty Carnival from February 27th to March 1st, engaging customers with expert consultations, interactive activations, and experiential touchpoints. This relaunch reinforces our vision of making Shoppers Stop the ultimate destination for premium beauty in India.

The Beauty Carnival

The Beauty Carnival featured an exciting lineup of interactive brand activations like Beauty Claw Machine, “Send a Love Letter on Us” Station by Benefit Cosmetics, Selfie & Photobooth Stations, Face Painting & Temporary Tattoos, Beauty Bingo Challenge, Luxury Engraving Stations and a Carnival-Themed F&B Delights.

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The Carnival will feature an exquisite beauty portfolio, including YSL Beauty, Armani Beauty, Valentino Beauty, NARS, Benefit Cosmetics, Estée Lauder Companies brands, Clarins, Shiseido, and more.

The Spring 2025 Fashion Walk

The evening unfolded with an extraordinary fashion showcase, conceptualized by industry stalwarts Edward Lalrempuia and Sheefa Gilani, renowned celebrity stylists. The event’s curation was masterfully choreographed by the esteemed Marc Robinson, ensuring a runway spectacle that captivated every fashion enthusiast present.

The runway was a vibrant expression of three distinctive fashion sets that brought Spring 2025 to life:

  • Shoppers Stop’s Exclusive Labels: Trend-forward collections from Fratini, Life, Stop, and Haute Curry, featuring vibrant hues, tropical motifs, and breezy fabrics inspired by global runways.
  • Premium Brands Showcase: A curated lineup of brands like Vero Moda, Forever New, AND, Tommy Hilfiger, Calvin Klein, Levi’s, Armani Exchange, and Jack & Jones, spotlighting key Spring 2025 trends—Ethereal Florals & Earthy Neutrals, Classy Monochromes, and Playful Coord Sets.
  • The Ultimate Spring Collection: A grand finale featuring luxury labels such as House of Fett, Guess Women, Vero Moda, Forever New, Jack & Jones, Rare Rabbit, and True Religion, with standout vacation-ready linens, schiffli textures, bold prints, and pastel hues.

A Toast to Fashion and Excellence
Shoppers Stop continues to elevate luxury retail experiences by seamlessly blending style, beauty, and innovation, reinforcing its position as the ultimate destination for premium fashion and beauty!

Shoppers Stop invites fashion enthusiasts to explore the new flagship store at Inorbit Mall, Malad, and immerse themselves in the finest styles of Spring 2025. For those who prefer to shop from the comfort of their homes, the collections are also available online, bringing ‘That Wonderful Experience’ to every wardrobe.

About SSBeauty:

As a division of Shoppers Stop, SSBeauty is dedicated to empowering every woman to embrace her uniqueness and inspire others. Our ethos of “Inspiring Elegance” defines our innovative approach to beauty retail. Beyond mere shopping, SSBeauty offers a haven of indulgence, it includes dedicated Treatment Rooms, offering indulgent facials and spas, providing customers with a luxurious and rejuvenating experience. Beauty enthusiasts can indulge in the latest nail trends at the Nail Bar, featuring a wide range of nail care and styling options.

At SSBeauty, luxury meets diversity with an impressive lineup of global powerhouses including Dior, NARS, Armani Beauty, Kilian, Laura Mercier, Givenchy, Clarins, Lancôme, Kiehl’s, Shiseido, Jo Malone, and Tom Ford, alongside Indian favourites like Forest Essentials, Kay Beauty, Colorbar, and Kama Ayurveda. From makeup to skincare, fragrances, and grooming for men, SSBeauty curates a comprehensive collection to cater to every beauty need and desire.

 About Shoppers Stop Limited

Shoppers Stop Ltd. is the nation’s leading premier retailer of fashion and beauty brands, established in 1991. As of 31st December 2023, Shoppers Stop is spread across 107 department stores in 56 cities, the Company also operates 7 premium home concept stores under the name Home Stop, 88 Specialty Beauty stores of M.A.C, Estée Lauder, Bobbi Brown, Clinique, Jo Malone, Too Faced, SSBeauty, and 23 Airport doors, 16 INTUNE Stores occupying an area of 4.1 M sq. ft.

Shoppers Stop is home to one of the country’s longest-running and most coveted loyalty programs ‘First Citizen’. The Company’s one-of-a-kind shopping assistance service, ‘Personal Shopper’ is revolutionising the way Indians shop, bringing more value, comfort, and convenience to customer experiences. The brand’s diversified Omni channel offers over 800+ recognized and trusted brands across an incomparable range of products that together serve our overarching objective of delivering customer delight

 

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