Mumbai, 13 August 2025 – Publicis Groupe India’s full-funnel digital agency, Saatchi Propagate, has strengthened its leadership by appointing Saurabh Mankhand as Executive Vice President & Head of Consumer Experience (CX).
Driving the Consumer Experience Mandate
In his new role, Saurabh will lead the agency’s Consumer Experience practice, integrating strategy, data, content, platform innovation, and emerging technologies to deliver measurable business impact for brands. He will also advance Publicis Groupe’s ‘Power of One’ model, fostering deeper client partnerships and unlocking new opportunities.
A Return to Publicis Groupe India
Bringing over two decades of expertise in integrated marketing strategies, digital innovation, and business transformation, Saurabh has worked with leading brands including Unilever, Jio, Vodafone, and IBM.
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Previous Role: Business Head – eCommerce & Technology Services at OLIVER+
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Past Leadership Positions: Indigo Consulting and Ogilvy India
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Experience spans e-commerce, B2B, and consumer sectors, with a proven record of building teams and service lines.
Reporting Structure
Saurabh will report to Paritosh Srivastava, CEO, Saatchi & Saatchi India, BBH India, and Saatchi Propagate India, and will work closely with:
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Prachi Bali, EVP & Business Head, Saatchi Propagate India
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Snehasis Bose, Group Chief Strategy Officer, Saatchi & Saatchi India, BBH India, and Saatchi Propagate India
Leadership Comments
Paritosh Srivastava, CEO, Saatchi & Saatchi India, BBH India, and Saatchi Propagate India:
“Saatchi Propagate India has been on an amazing growth journey over the last few years. Today, we are amongst the top digital agencies in the country, working with major national and international brands. To keep this momentum going, we are focusing on owning the entire CX journey. Saurabh’s deep expertise makes him the perfect partner to lead us into this next phase. With Snehasis, Saurabh, and Prachi at the helm, Saatchi Propagate India is ready for its next chapter of growth.”
Saurabh Mankhand, EVP & Head of Consumer Experience, Saatchi Propagate India:
“The future of brand growth is about creating predictive, personalised experiences through the seamless convergence of strategy, data, and platform innovation across the omni-channel ecosystem. CX now sits at the heart of business success, and I’m thrilled to join a team already deeply engaged in these strategic journeys. My focus will be on delivering proactive CX solutions that meet modern customer expectations while driving measurable growth for our clients.”
