New Delhi, India — Pocketful, a rapidly growing discount brokerage backed by the legacy of Pace Group, has announced the appointment of Prateek Singh as its Chief Executive Officer. The move signals a strategic push to strengthen the company’s position in India’s evolving investment landscape.
Singh brings over 13 years of experience in building and scaling digital financial platforms, with a strong focus on customer acquisition, product development, and business growth. Prior to joining Pocketful, he served as Chief Growth Officer at Bajaj Broking, where he played a key role in enhancing the firm’s digital capabilities and platform performance.
Commenting on the appointment, Sarvam Goel, Co-Founder of Pocketful, said the leadership change marks a critical milestone for the company. He emphasized that Singh’s expertise in digital finance and user-centric innovation aligns closely with Pocketful’s long-term vision of expanding its market presence and driving technological advancements.
In his new role, Singh will lead Pocketful’s mission to make investing more accessible and intuitive for a broader base of users. The company aims to simplify the investment process while delivering a seamless user experience.
“I am excited to join Pocketful at such a pivotal stage,” said Singh. “With increasing retail participation and a growing shift toward digital investing in India, we have a unique opportunity to reimagine the investing experience and empower more users to participate confidently in the markets.”
Pocketful has positioned itself as a competitive player in the brokerage space by offering zero brokerage on equity delivery trades, along with no account opening charges and lifetime zero annual maintenance fees. The platform also caters to active traders with advanced tools designed for speed and precision.
Additionally, the company provides a Margin Trading Facility starting at 5.99% per annum and has introduced “Pocketful GPT,” an integrated intelligence layer that enables users to generate trade ideas, analyze portfolios, and execute transactions within a single interface.
With its recent expansion into mutual funds, Pocketful is transitioning into a full-service investment platform. Under Singh’s leadership, the company is expected to accelerate growth and expand its footprint in India’s rapidly growing investor market.
