Mumbai, February 16, 2026: Nuvoco Vistas Corp. Ltd., India’s trusted building materials company and the fifth-largest cement player in terms of capacity, has launched Nuvoco Zero M Triple Shield Putty, a premium white cement-based wall care solution engineered to deliver anti-microbial, waterproofing, and anti-efflorescence performance three benefits in one solution.
Formulated with Silver Ion Technology, the product provides shielded protection by resisting the growth of bacteria, fungi, and algae. In addition, its advanced hydrophobic polymer formulation with German active silanes/siloxanes offers strong resistance to dampness and cracks, while preventing white salt deposits through its anti-efflorescence properties ensuring long-lasting wall protection even in challenging conditions.
Nuvoco Zero M Triple Shield Putty is suitable for both interior and exterior applications, offering excellent adhesion to cement-based plaster, concrete, and mortar surfaces. It enhances wall finishing with advanced whiteness and delivers durable, long-lasting protection.
In addition, the product is manufactured using eco-friendly, low-VOC materials, reinforcing Nuvoco’s commitment to sustainable and high-performance home protection solutions.
Chirag Shah, Head of Marketing, Innovation and Sales Excellence at Nuvoco Vistas Corp. Ltd., emphasised, “At Nuvoco, we are committed to continuously delivering innovative and sustainable solutions that enhance home care and improve everyday living. With Nuvoco Zero M Triple Shield Putty, we are introducing an advanced three-layer protection system that ensures longer-lasting, healthier and better-protected walls. The product is designed to meet the evolving needs of today’s customers who seek both superior performance and refined aesthetics in their living spaces. This launch reflects our customer-centric approach and reinforces our vision of Building a Safer, Smarter and Sustainable world.”
The product is being launched across Punjab, Delhi/NCR, Haryana, Uttar Pradesh, Madhya Pradesh, Bihar, West Bengal, Chhattisgarh, Jharkhand, Odisha, Rajasthan, Gujarat and Maharashtra. Customers can purchase Nuvoco Zero M Triple Shield Putty through authorised Nuvoco dealers, distributors, and leading retail outlets across these regions.
