“As we approach the 2025 Union Budget, KidZania India is hopeful that the government will continue to prioritize education and skill development, in line with the objectives of the National Education Policy (NEP). The Indian edutainment sector experienced remarkable growth in 2024, reaching a market value of $146 billion, with projections suggesting an 18% annual growth rate through 2030. This surge is largely driven by the increasing demand for interactive, engaging educational experiences and advancements in learning technologies.
Looking ahead to the upcoming budget, we are eager to see policies that support experiential learning and edutainment-based education, such as incentives for these innovative formats, reductions in GST rates on edutainment services, and tax benefits for institutions investing in skill-based educational infrastructure. We also anticipate strong support for public-private partnerships that create immersive learning environments, along with funding for both digital and physical infrastructure. These measures will be critical in bridging the gap between theoretical knowledge and practical skills, ensuring that India’s youth are equipped to become confident, creative, and career-ready individuals.”
– By Tarandeep Singh Sekhon,Chief Business Officer of KidZania India
