In today’s highly competitive business landscape, customer experience has become a critical differentiator for brands across industries. To meet rising expectations, many startups are harnessing the power of artificial intelligence (AI) to deliver personalised, efficient, and seamless customer interactions. These AI-driven solutions are transforming how businesses engage with their customers, from real-time support to predictive analytics that anticipate needs before they arise. In this article, we explore five pioneering startups that are at the forefront of this revolution, using cutting-edge AI technology to redefine customer experience and drive business growth.
Superbot
Superbot is an intelligent, AI-powered voice agent startup based out of Gurugram. It was started in 2018 and was founded by Mr. Sarvagya Mishra and Mr. Ankit Ruia. It is bridging the communication gap between organisations and their clients. The Co-founders envision a future where every local business or shop will be equipped to operate a full-fledged customer support center, notwithstanding any delays or lags in communication and the consequent loss of revenue.
DashLoc
Founded in 2020, DashLoc is a hyperlocal MarTech discovery platform designed to elevate the online visibility of virtual retail establishments. Headquartered in Bangalore with a satellite office in New Delhi, DashLoc was founded by Sumit Singh (CEO) and Gaurav Kumar (CTO). The platform is built on the innovative concept of hyperlocal discovery and expansion for local stores, enabling them to connect with their target audiences more effectively.
Synup
Synup is dedicated to aiding brands in ongoing transformations of their local brand awareness, customer acquisition, and sales growth. The company empowers clients to effortlessly oversee and enhance their business information and content on various devices and digital platforms. This strategic approach aims to enhance discoverability and boost conversion rates, ensuring that Synup’s clients maintain a competitive edge in the dynamic market landscape.
Khatabook
Khatabook is revolutionising the utility solutions landscape for India’s 6.3 crore-strong MSME sector. Its flagship Android app, which enables businesses to digitally record customer credit transactions, became a viral sensation, achieving over 5 crore downloads. As the nation embraces digital transformation, particularly in the wake of COVID-19, Khatabook empowers MSMEs by providing them with essential digital tools to streamline and grow their businesses. With a digital-first approach and a merchant-centric product design, Khatabook has reached 5 crore registered merchants across 12 languages in under a year. As it continues to grow, Khatabook is well-positioned to evolve into a powerful platform offering a wide range of tailored services and products for India’s merchants.
Limechat
LimeChat was founded in 2020 amid a pandemic-induced surge in adoption of e-commerce in India. The chatbot offers conversational experiences to customers on platforms including WhatsApp and Facebook Messenger. Through a chat interface, the platform aims to deliver a personalised and engaging store-like buying experience to the brand’s customers. The startup is currently working with more than 25 direct-to-consumer brands across the fashion, beauty and cosmetics, and health and wellness verticals. LimeChat claims to enable its clients to increase conversion rates by 10x via its personalised automated conversational commerce platform.
